Last week I spoke a bit about the Canadian Breast Cancer Support Fund. This week I’m happy to share the news of their latest collaboration in order to raise funds to bring support to women with breast cancer.
PRESS RELEASE :
Canadian Breast Cancer Support Fund launches Causemetics, Canada’s first collaborative fundraising brand to help relieve financial pressure of breast cancer
Support Fund says financial toll of breast cancer is often more stressful than the disease itself
Toronto, ON – The cost of breast cancer is anything but benign. The toll of lost wages associated with treatment and other costs are often overlooked.
This October, the Canadian Breast Cancer Support Fund (CBCSF) makes it part of the conversation. The CBCSF, in collaboration with 11 of Canada’s leading all-natural, non-toxic skincare and cosmetic companies, introduces Causemetics.
Canada’s first collaborative fundraising brand launches on October 14 at www.cbcsf.ca through online retail partner www.well.ca and at Green Beauty Spa in Toronto, followed by www.causemetics.ca. Causemetics helps relieve the financial toll of breast cancer – today. For each product sold, a portion of the proceeds ($4 to $10 as marked on the package) will be donated to the CBCSF.
Donna Sheehan, CBCSF Executive Director and breast cancer survivor says, ““In my seven years of work providing psychosocial support to those affected by breast cancer, it became very clear that the financial cost was often more stressful than the diagnosis and treatment, which is why I started the Canadian Breast Cancer Support Fund,” says Donna Sheehan, .
“Despite tens of millions raised to find a cure, many of the 23,000 Canadians diagnosed this year need financial help today. We donate the lion’s share of funds raised to helping women fight the disease, and Causemetics represents a long-term fundraising revenue stream. Prevention is a key mandate and we believe minimizing exposure to harmful toxins is part of the solution, so working with cosmetics industry partners who create natural products is perfectly in alignment.”